Display ads are visual advertisements that appear on websites, apps, or social media platforms. They use images, videos, or text to capture users' attention and drive traffic to your landing page. You can target these ads based on user behavior, demographics, and interests.

Marketers commonly use platforms like Google Display Network (GDN), Yahoo, Display & Video 360 (DV360), and social media networks such as Facebook and LinkedIn. Each platform offers unique targeting and ad placement options.

Display ads appear on websites and apps, targeting users based on browsing behavior and interests. Search ads appear on search engine results pages and target users actively searching for specific keywords.

You can target audiences using demographics, interests, behavior, location, etc. KKBC uses advanced targeting options, including retargeting previous visitors and creating lookalike audiences.

You can target audiences using demographics, interests, behavior, location, etc. KKBC uses advanced targeting options, including retargeting previous visitors and creating lookalike audiences.

Track key performance metrics such as lead conversions, click-through rates, and engagement levels to evaluate and optimize ad performance. KKBC provides detailed analytics and insights to help you monitor these metrics and make data-driven decisions.

Create display ads with clear, compelling visuals and messaging, use strong calls to action, and tailor your ads to match your target audience's interests and behavior.

Evaluate the effectiveness of your campaigns by tracking key performance metrics such as click-through rates (CTR), conversion rates, impressions, and cost per acquisition (CPA).

Ad retargeting shows ads to users who have previously visited your website or interacted with your brand. This approach helps re-engage potential customers who did not convert initially.

Various creative formats can be used in display ads, including static images, animated banners, video ads, and interactive rich media ads. Each format serves a different purpose and enhances engagement in unique ways.

Ad fatigue, low engagement, and ineffective targeting often pose challenges. You can address these issues by refreshing ad creatives regularly, analyzing performance data, and adjusting targeting parameters.

We use our expertise to create and refine display advertising strategies, improving their effectiveness and delivering better results for your campaigns.